"연습장(메모)"의 두 판 사이의 차이

2021년 1월 22일 (금) 13:08 판

1 더 메이븐 수업준비 : 2021.1.22

1.1 What Will The Film Industry Look Like Post COVID-19 Pandemic?

The movie industry has been through such a dramatic shift during the pandemic. Many theaters have closed, and there are worries the industry will never return to the previous normal.

1.2 Words and Expressions

inevitable (adj) - certain to happen; unavoidable

expedient (adj) - (of an action) suitable or appropriate / helpful or useful in a particular situation, but sometimes not morally acceptable (by CAMBRIDGE)

contingent (adj) - occurring or existing only if (certain circumstances) are the case; dependent on

royalties (noun) - a sum of money paid to a patentee for the use of a patent or to an author or composer for each copy of a book sold or for each public performance of a work

craft (noun) - an occupation or trade

first-run movies (noun / movie-specific term) - The initial period in which a newly released movie is shown in theaters

Part I
Choose five of the words/phrases and create new sentences:

go out of business

make an alternative argument

upfront compensation

score (adv) 아주 많은 / I was talking to somebody who works on scores for movies.

a streaming platform

1.3 Sentences that interest me

The pandemic exposed a fundamental weakness in the theatrical model.

The future for this company is going to be digital.

Money aside, there have got to be a lot of directors, actors, people who care about the craft who hate this trend.

John Horn, it's a pleasure talking with you.

Pleasure's all mine.

1.4 Writing

1.5 Questions

1.5.1 1. In your lifetime, have you seen the movie theater business in Korea change at all?

I've seen the movie theater business in Korea some changes.

One of the good parts is that they give a discount for a movie running at an early morning such as 8 to 10 a.m. However, the question also reminds me of the bad part that CGV tried and withdrew in the past. They put different prices based on seats. If a seat is the best to watch a movie, then they made it more expensive.

1.5.2 2. Do you agree with Horn that if a major movie studio like Warner Brothers releases movies on streaming sites, that they won't be able to change their mind after the pandemic and release movies in theaters again?

It depends on the CEO and board of directors in Warner Brothers. If they really want to inject "digital" into their company, they'd release movies on streaming sites at the same time. I hope that they remember that people go to a movie theater because they can get something different which isn't able to get filled at home.

1.5.3 3. Have you heard of entertainers getting a share of revenue instead of a one time payment?

I'm not in the entertainment industry, so I didn't know that they get a share of revenue instead of a one time payment. I think that it's more reasonable for both of them.

1.5.4 4. Horn talked about a person who makes music for movies and their royalties are cut 90% if a film is shown on a streaming service. Should movie watchers have to care about if the salaries of everyone involved in a movie was fair or not?

The price of royalties should be adjusted to the level of reality. And I think that moviegoers also take care of working environments of people in a film industry. Without good environments, good movies are hardly released.

1.5.5 5. For many people involved in making movies like directors and actors, they believe their movies are best watched in a movie theater. What do you think about this opinion?

I'm afraid that they don't recognize the reality yet. If a movie is well made, then it doesn't matter because, thanks to technologies, people have a big screen and a good sound system at home.

1.6 Discussion

The interview is discussing the movie theater business in America. What about the movie theater business in Korea? How was it doing before the pandemic? Do you think it will recover when the pandemic is over?

I think that the demands for watching films at a movie theater will increase again. Before the pandemic, its business was boomed. However, waiting for end end of pandemic and doing their business like before is not the right direction they should take. As one guy said, their business have to be digital.

1.7 Transcript

NOEL KING, HOST:

The movie business changed dramatically this year. The most basic reason - movie theaters are mostly closed. And this month, Warner Brothers announced that all of its movies next year will stream on HBO Max on the same day that they get to theaters. Our co-host, Steve, talked to John Horn, who covers the entertainment industry from member station KPCC in Los Angeles.

JOHN HORN, BYLINE: Movie theaters are about to go out of business. I mean, I think that's the biggest story. If you were to look at the biggest chains right now, they could barely scrape enough money together to buy a big tub of popcorn and a box of Red Vines. I mean, they have gone from a multibillion-dollar business to basically no money overnight.

STEVE INSKEEP, HOST:

Isn't this just a temporary thing, though, because of the pandemic?

HORN: Well, you could argue that, but I would make an alternative argument, and I would say that the pandemic has accelerated what was inevitable. If you look at admissions at movie theaters, it has been flat to declining over the past decade. On top of that, the pandemic exposed, I think, a fundamental weakness in the theatrical model, and that is that they haven't changed their business in a century. And the world has changed that if you want to watch a movie right now, you can dial it up on Netflix and watch it right now. You don't have to wait to go to the multiplex and wait in line and buy a $10 popcorn.

INSKEEP: And you're telling me that the Warner Brothers announcement, which seemed to me like one more temporary expedient, is actually just accelerating where the world is headed?

HORN: Well, yeah. What Warner Brothers said is we have decided that the future for this company is going to be digital. They said it's only going to last a year. But that to me is a a bell that they cannot unring at the end of 2021.

INSKEEP: Is anybody else besides theaters cut out of the business or harmed when theaters cease being the primary way that first-run movies are distributed?

HORN: Yes. A lot of actors and directors make deals that involve a lot of contingent compensation. So you remember Tom Cruise used to get $20 million a movie. The studio said, why are we paying you that much money when the movie may not work? So what a lot of actors and directors have been doing is cutting their upfront compensation for a share of the revenue. And it's almost always tied to box office. So let's say, Steve, you're a $10 million movie star. The studio says, how about we pay you a million, but we're going to give you 10% of the box office proceeds? You go, OK, that actually could bring me more money.

INSKEEP: Yeah.

HORN: If there is no box office, that money is gone. And it's not just the Tom Cruises of the world. I was talking to somebody who works on scores for movies, and he said when one of his films goes to a streaming platform, he makes 10 cents on the dollar in terms of his royalty. His work is the same, but because it's debuting on a streaming platform and not at the multiplex, he's taking 90% pay cut in his royalties.

INSKEEP: Money aside, there have got to be a lot of directors, actors, people who care about the craft who hate this trend.

HORN: They hate it. But the argument is a studio is like a restaurant, and they've got a freezer full of food that's going to go bad. This happens to be movies. So they used to do dining inside - show your movie at the theater. Then they said, OK, what do we do? Dining outside, maybe a drive-in model. And now they're doing the takeout delivery model, which is we're going to take our movies to streaming platforms because we can't do what we've done before. So it has left the filmmakers quite unhappy. But if you're a studio, what are you supposed to do? You have these movies. They have got to get seen, and they have no way to do it.

INSKEEP: John Horn, it's a pleasure talking with you.

HORN: Pleasure's all mine.

(SOUNDBITE OF THE CINEMATIC ORCHESTRA'S "NECROLOGY")

KING: John Horn hosts the podcast "Hollywood, The Sequel," and he covers entertainment for KPCC.